“The platform is focused on Generation Z and has been designed to inspire current and future employees”
In collaboration with Born05, Bruut Amsterdam developed and produced a series of vertical videos for the employer branding platform “Appie Brings You Beyond”.
The platform is focused on Generation Z and has been designed to inspire current and future employees. It shows Holland’s largest supermarkt Albert Heijn is a great place to kick off a career.
The campaign is important for Albert Heijn, as research shows youngsters merely see Albert Heijn as a place to work as a cashier or stock clerk. But Albert Heijn is so much more. Did you know Albert Heijn HQ is working on the supermarket of the future? In this video series we show six different careers and opportunities at Albert Heijn.